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1 ♦ spot
♦ spot /spɒt/A n.1 punto; posto; luogo: This is the very spot where the accident happened, questo è il punto esatto in cui accadde l'incidente; a nice spot for a swim, un bel posticino per fare una nuotata; a bald spot on one's head, un punto della testa dove sono caduti i capelli; una chierica (scherz.); a lonely spot, un posto fuori mano; a secluded spot, un luogo isolato2 chiazza; macchia; macchiolina; puntolino; pallino: the spots on a leopard, le chiazze sul manto d'un leopardo; There's a spot of grease on your tie, hai una macchia d'unto sulla cravatta; a blue tie with yellow spots, una cravatta blu a pallini gialli3 piccolo foruncolo; brufolo4 (fig.) macchia; neo: There is no spot on his character ( o good name, reputation), la sua reputazione è senza macchia6 (fam., antiq.) (un) po'; (una) piccola quantità; (un) sorso, (un) goccio: Will you have a spot of whisky?, volete un goccio di whisky?; a spot of rain, un po' di pioggia; a spot of bother, qualche piccolo guaio; a spot of lunch, qualcosa da mangiare; un po' di pranzo7 (pl.) (comm.) merce venduta a contanti12 (teatr.) breve apparizione, breve numero ( in uno show): guest spot, apparizione come ospite d'onore14 ( nelle corse) posto ( all'arrivo, o in classifica): a disappointing second spot, un deludente secondo postoB a. attr.1 (market.: di merce) per consegna immediata; ( di consegna) pronto: spot delivery, consegna pronta (o immediata); spot goods, merci per consegna immediata2 ( Borsa, fin.) per contanti; a pronti; spot; a pronta cassa: spot exchange, cambio a pronti (o a vista); the spot market, il mercato ( borsistico: merci e valute) a pronti; spot payment, pagamento a pronta cassa; spot price, (market.) prezzo a pronti, prezzo spot; ( Borsa merci) corso a contanti; (fin.) spot rate, tasso (di cambio) a pronti (o a vista); spot trading (o spot transactions) operazioni a pronti; spot cash, denaro contante; contanti; (fin.) spot against forward, pronti contro termine● ( radio, TV) spot announcement, spot; comunicato commerciale □ ( radio, TV) spot broadcast, emissione locale □ spot check, controllo saltuario; controllo a sorpresa □ spot coverage, servizio speciale giornalistico ( redatto sul luogo di un avvenimento) □ ( sport) spot-fixing, accordo illecito per pilotare un particolare aspetto di un incontro (es. numero di falli commessi) □ (tur.) spot height, altitudine ( di un punto segnato su una cartina); punto quotato □ ( sport: calcio) spot-kick, tiro dal dischetto; calcio di rigore □ spot news, notizie recentissime; ultimissime □ spot on time, all'ora esatta; puntuale □ ( basket, ecc.) spot pass, passaggio in un punto preciso □ (mecc.) spot welding, saldatura a punti □ to have a soft spot for sb. (st.), avere un debole per q. (qc.) □ on the spot, sul posto; subito, lì per lì, su due piedi; a tamburo battente □ to be killed on the spot, restare ucciso sul colpo □ the people on the spot, la gente del posto; quelli che sono al corrente dei fatti □ (fam.) to put sb. on the spot, mettere q. in difficoltà, cacciare q. nei guai; ( slang USA) uccidere, fare fuori.(to) spot /spɒt/A v. t.1 schizzare; macchiare ( anche fig.): a floor spotted with paint, un pavimento macchiato di vernice; to spot sb. with mud, schizzare q. di fango; to spot one's character, macchiare il proprio buon nome2 picchiettare; punteggiare; fare un segno su (qc.)3 (fam.) riconoscere; scoprire; indovinare; distinguere; vedere; individuare; identificare: I spotted him at once as an Irishman, lo riconobbi subito per irlandese; to spot a mistake [the difference], scoprire un errore [la differenza]; to spot the winner, indovinare il vincitore d'una gara; The policeman couldn't spot the pickpocket in the crowd, il poliziotto non è riuscito a individuare il borsaiolo tra la folla; DIALOGO → - Lost child 2- She's fairly easy to spot, è molto facile da individuare4 determinare; localizzare; rilevare8 (fam. USA, sport) concedere un vantaggio (o un handicap) a ( un avversario): to spot one's opponent ten points, dare all'avversario dieci punti di vantaggioB v. i.1 chiazzarsi; macchiarsi: This material won't spot in the rain, questa stoffa non si macchia con la pioggia -
2 spot
spot [spɒt]1. nouna. ( = mark) tache f ; ( = splash) éclaboussure f ; ( = polka dot) pois m ; (on dice, domino) point m ; (on reputation) tache fd. ( = place) endroit mf. ( = spotlight) spot mg. ► on the spot3. compounds* * *[spɒt] 1.2) ( stain) tache f3) ( pimple) bouton m4) ( place) endroit mto be on the spot — gen être sur place
this record has been on the top ou number one spot for two weeks — ce disque a été numéro un pendant deux semaines
5) (colloq) ( small amount)a spot of cream/sightseeing — un peu de crème/de tourisme
to have ou be in a spot of bother (with) — avoir quelques petits ennuis (avec)
6) (colloq) ( difficulty) situation f embêtante7) Commerce spot m publicitaire8) Television, Radio ( regular slot) temps m d'antenne9) ( moral blemish) tache f10) ( light) Cinema, Theatre projecteur m; (in home, display) spot m2.transitive verb (p prés etc - tt)1) ( see) apercevoir [person]; voir [car, roadsign, book]to spot that... — s'apercevoir que...
2) ( recognize) reconnaître [car, person, symptoms, opportunity]; repérer [defect, difference, bargain]; observer [birds, trains]3) ( stain) tacher3.••to knock spots off something/somebody — être bien meilleur que quelque chose/quelqu'un
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3 spot ****
[spɒt]1. na material with blue spots — una stoffa a pallini or pois blu
to knock spots off sb fig fam — dare dei punti a qn
2) (pimple) foruncoloto break or come out in spots — coprirsi di foruncoli
3) (place) postoto do sth on the spot — fare qc immediatamente or lì per lì
to be in a (tight) spot fig — essere nei guai or nei pasticci
to put sb in a spot or on the spot fig — mettere in difficoltà qn
4) Brit(
fam: small amount) a spot of — un po'di, (of milk, wine etc) un goccio dijust a spot, thanks — solo un goccio, grazie
5) (Radio, Theatre, TV: in show) numero, (Radio, TV: advertisement) spot m inv (pubblicitario)6) fam, (also: spotlight) faretto2. vt1)to spot (with) — macchiare (di)2) (notice, see: mistake, person in a crowd) notare, (car, person in the distance) scorgere, (recognize: winner) indovinare, (talent, sb's ability) scoprire, (bargain) riconoscere -
4 spot
spot
1. noun1) (a small mark or stain (made by mud, paint etc): She was trying to remove a spot of grease from her skirt.) mancha2) (a small, round mark of a different colour from its background: His tie was blue with white spots.) punto3) (a pimple or red mark on the skin caused by an illness etc: She had measles and was covered in spots.) grano4) (a place or small area, especially the exact place (where something happened etc): There was a large number of detectives gathered at the spot where the body had been found.) sitio, lugar5) (a small amount: Can I borrow a spot of sugar?) poquito
2. verb1) (to catch sight of: She spotted him eventually at the very back of the crowd.) ver2) (to recognize or pick out: No-one watching the play was able to spot the murderer.) reconocer•- spotless- spotlessly
- spotlessness
- spotted
- spotty
- spottiness
- spot check
- spotlight
3. verb1) (to light with a spotlight: The stage was spotlit.)2) (to show up clearly or draw attention to: The incident spotlighted the difficulties with which we were faced.)•- on the spot
- spot on
spot1 n1. grano2. lunar / topo3. lugar / sitiospot2 vb notar / verthey've spotted us! ¡nos han visto!
spot /(e)s'pot/ sustantivo masculino (pl ( anuncio) commercial, advertisement (BrE) ' spot' also found in these entries: Spanish: afear - aprieto - apuro - brete - débil - debilidad - flaca - flaco - grano - lance - llaga - luminosa - luminoso - lunar - mancha - merendero - paraje - parte - pinta - rincón - salir - sebo - solana - acto - atinado - caer - chispear - clavado - conflictivo - encontrar - espinilla - paso - preciso - punto - vaina - ver English: beauty spot - come off - commercial - penalty spot - spot - spot-check - spot-on - tight - beauty - blind - breezy - distant - frozen - hide - hot - place - rooted - sun - tender - trouble - wondertr[spɒt]2 (mark, stain) mancha3 (blemish, pimple) grano4 (place) sitio, lugar nombre masculino■ what a lovely spot for a picnic! ¡qué lugar más bonito para un picnic!5 (area of body) punto; (flaw) mancha■ weak spot punto débil, punto flaco6 (fix, trouble) lío, aprieto, apuro7 (place in broadcast) espacio■ a spot of bother un problemilla, un pequeño disgusto9 (position) puesto10 familiar (spotlight) foco1 (notice) darse cuenta de, notar; (see) ver; (recognize) reconocer; (find) encontrar, descubrir; (catch out) pillar■ can you spot the mistake? ¿puedes descubrir el error?2 (mark with spots) motear; (stain) manchar, salpicar1 SMALLBRITISH ENGLISH/SMALL (rain) chispear, lloviznar1 (price, cash) contante, al contado\SMALLIDIOMATIC EXPRESSION/SMALLon the spot (at once, then and there) en ese mismo momento, en el acto, allí mismo 2 (at the place of the action) en el lugar del los hechos, en el lugar del crimen 3 (without moving away) en el lugarto see spots before one's eyes ver manchasto put somebody on the spot poner a alguien en un aprietoto spot the winner elegir el ganadorpenalty spot punto de penaltispot cash dinero contantespot check control nombre masculino hecho al azarspot fine multa que se paga en el actospot welding soldadura por puntos1) stain: manchar2) recognize, see: ver, reconocerto spot an error: descubrir un errorspot vi: mancharsespot adj: hecho al azara spot check: un vistazo, un control aleatoriospot n1) stain: mancha f2) dot: punto m3) pimple: grano mto break out in spots: salirle granos a alguien4) predicament: apuro m, aprieto m, lío min a tight spot: en apuros5) place: lugar m, sitio mto be on the spot: estar en el lugaradj.• contante adj.• disponible adj.n.• asiento s.m.• chafarrinón s.m.• desdoro s.m.• deslustre s.m.• espacio publicitario s.m.• lugar s.m.• lunar s.m.• mancha s.f.• mancilla s.f.• mácula s.f.• paraje s.m.• pinta s.f.• puesto s.m.• sitio s.m.v.• amancillar v.• chafarrinar v.• macular v.• manchar v.• mancillar v.• tiznar v.• vislumbrar v.
I spɑːt, spɒt1)a) ( dot - on material) lunar m, mota f, pepa f (Col, Ven fam); (- on animal's skin) mancha fto knock spots off something/somebody — (colloq) darle* cien or cien mil vueltas a algo/alguien (fam), darle* sopas con honda(s) a algo/alguien (Esp fam)
b) (blemish, stain) mancha fc) ( pimple) (BrE) grano m, espinilla f (AmL)she broke out o came out in spots — le salieron granos
2)a) (location, place) lugar m, sitio mon the spot: firemen were quickly on the spot los bomberos se presentaron sin demora en el lugar del siniestro; he had to decide on the spot tuvo que decidir en ese mismo momento; they were killed on the spot los mataron allí mismo; on-the-spot fine multa que se paga en el acto; to be rooted to the spot — quedarse clavado en el sitio or paralizado
b) ( difficult situation)to be in a (tight) spot — estar* en apuros or en un lío or en un aprieto
to put somebody on the spot — poner* a alguien en un apuro or aprieto
3) (of character, personality) punto myou've touched a rather sore spot there — has puesto el dedo en la llaga
to have a soft spot for somebody/something — (colloq) tener* debilidad por alguien/algo
to hit the spot — (esp AmE) caer* muy bien
4)a) ( drop) gota fb) ( small amount) (BrE colloq) (no pl)do you fancy a spot of supper? — ¿quieres cenar algo?
5) (Rad, TV) ( time) espacio ma commercial spot — un spot publicitario, una cuña publicitaria, un anuncio
6) (position, job) (AmE) puesto m7) spotlight
II
1) \<\<error\>\> descubrir*; \<\<bargain\>\> encontrar*he finally spotted her in the crowd — al final la vio or la divisó or (AmL tb) la ubicó entre el gentío
2) ( mark) (usu pass) manchar[spɒt]1. N1) (=dot) lunar m- knock spots off sb2) (=stain, mark) mancha fspots of blood/grease — manchas de sangre/grasa
3) (Med) (=pimple) grano m, granito m•
she broke out or came out in spots — (=pimples) le salieron granos en la piel; (=rash) le salió un sarpullido, le salieron granos en la pielbeauty 2.•
he's covered in spots — (=pimples) está lleno de granos; (=rash) le ha salido un sarpullido por todo el cuerpo, está lleno de granos4) (=place) sitio m, lugar m ; (=scene) escena f, escenario mit's a lovely spot for a picnic — es un sitio or lugar precioso para un picnic
a tender spot on the arm — un punto or lugar sensible en el brazo
•
an accident black spot — un punto negro para los accidentes•
on the spot — (=immediately) en el acto; (=there) en el mismo sitioluckily they were able to mend the car on the spot — afortunadamente consiguieron arreglar el coche allí mismo
the firemen were on the spot in three minutes — los bomberos acudieron or llegaron en tres minutos
to pay cash on the spot — (US) pagar al contado
•
his soft spot — su debilidad, su punto flaco, su lado flaco (LAm)•
his weak spot — su debilidad, su punto flaco, su lado flaco (LAm)to know sb's weak spots — conocer las debilidades de algn, saber de qué pie cojea algn *
- touch a sore spot5) (Brit) * (=small quantity) poquito m, pizca fjust a spot, thanks — un poquitín, gracias
•
we had a spot of rain yesterday — ayer se sintieron gotas de lluvia6) (=difficulty) apuro m, aprieto m•
to be in a (tight) spot — estar en un apuro or aprieto•
now I'm really on the spot — ahora me veo de verdad entre la espada y la pared•
to put sb on the spot — (=put in difficulty) poner a algn en un apuro or aprieto; (=compromise) comprometer a algn7) (Rad, Theat, TV) (in show) espacio m ; (Rad, TV) (=advertisement) espacio m publicitario8) * (=spotlight) foco m2. VT1) (with mud etc) salpicar, manchar ( with de)2) (=notice) darse cuenta de, notar; (=see) observar, darse cuenta de; (=recognize) reconocer; (=catch out) coger, pillar3.VI4.CPDspot-checkspot check N — comprobación f en el acto, reconocimiento m rápido
spot market N — mercado m al contado
spot price N — precio m de entrega inmediata
spot remover N — quitamanchas m inv
spot survey N — inspección f sorpresa
* * *
I [spɑːt, spɒt]1)a) ( dot - on material) lunar m, mota f, pepa f (Col, Ven fam); (- on animal's skin) mancha fto knock spots off something/somebody — (colloq) darle* cien or cien mil vueltas a algo/alguien (fam), darle* sopas con honda(s) a algo/alguien (Esp fam)
b) (blemish, stain) mancha fc) ( pimple) (BrE) grano m, espinilla f (AmL)she broke out o came out in spots — le salieron granos
2)a) (location, place) lugar m, sitio mon the spot: firemen were quickly on the spot los bomberos se presentaron sin demora en el lugar del siniestro; he had to decide on the spot tuvo que decidir en ese mismo momento; they were killed on the spot los mataron allí mismo; on-the-spot fine multa que se paga en el acto; to be rooted to the spot — quedarse clavado en el sitio or paralizado
b) ( difficult situation)to be in a (tight) spot — estar* en apuros or en un lío or en un aprieto
to put somebody on the spot — poner* a alguien en un apuro or aprieto
3) (of character, personality) punto myou've touched a rather sore spot there — has puesto el dedo en la llaga
to have a soft spot for somebody/something — (colloq) tener* debilidad por alguien/algo
to hit the spot — (esp AmE) caer* muy bien
4)a) ( drop) gota fb) ( small amount) (BrE colloq) (no pl)do you fancy a spot of supper? — ¿quieres cenar algo?
5) (Rad, TV) ( time) espacio ma commercial spot — un spot publicitario, una cuña publicitaria, un anuncio
6) (position, job) (AmE) puesto m7) spotlight
II
1) \<\<error\>\> descubrir*; \<\<bargain\>\> encontrar*he finally spotted her in the crowd — al final la vio or la divisó or (AmL tb) la ubicó entre el gentío
2) ( mark) (usu pass) manchar -
5 broadcast commercial spot
English-Russian dictionary of telecommunications > broadcast commercial spot
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6 DBS
1) Компьютерная техника: dial back-up system2) Военный термин: Da Bomb Squad, Digitize Battle Skills, Direct Broadcast System, Division Battle Simulation, direct broadcast satellite, Data Broadcast System (also known as SCAMPI)3) Техника: Doppler beam sampling, Doppler beam sharpener, direct broadcasting system, double beam spectrophotometer4) Телекоммуникации: двуполосный5) Сокращение: Direct Broadcasting Satellite, Doppler Beam Sharpening, direct broadcast satellites, dirty books, distressed British subject, DIL-bent-SIL power package6) Физиология: Deep Brain Stimulation7) Электроника: Dynamic Bass System8) Вычислительная техника: Duplex Bus Selector, debug service, прямой бинарный поиск (direct binary search)9) Нефть: deconvolution before stack, down broadcast satellite, Исходные данные для проектирования( на стадии базового проекта) (Design Basis Specification)10) Космонавтика: direct broadcasting by satellite11) Геофизика: деконволюция до суммирования12) Фирменный знак: Development Bank Of Singapore13) Образование: Dream Believe And Succeed14) Сетевые технологии: database server, прямое спутниковое вещание, сервер базы данных15) Полимеры: dibutyl sebacate16) Океанография: Double Bottom Ship17) Расширение файла: Data Base Server, Direct( to home) Broadcast (satellite) System, Printer description file (MS Word - Works), Datafile (Managing Your Money - ProDas - SQL Windows)18) Высокочастотная электроника: direct-broadcast service19) Чат: Drunken Brainless Scum20) NYSE. Debt Strategies Fund, Inc.22) Клинические исследования: метод сухой капли крови, сухая капля крови, dried blood spot, dried blood spot method -
7 Dbs
1) Компьютерная техника: dial back-up system2) Военный термин: Da Bomb Squad, Digitize Battle Skills, Direct Broadcast System, Division Battle Simulation, direct broadcast satellite, Data Broadcast System (also known as SCAMPI)3) Техника: Doppler beam sampling, Doppler beam sharpener, direct broadcasting system, double beam spectrophotometer4) Телекоммуникации: двуполосный5) Сокращение: Direct Broadcasting Satellite, Doppler Beam Sharpening, direct broadcast satellites, dirty books, distressed British subject, DIL-bent-SIL power package6) Физиология: Deep Brain Stimulation7) Электроника: Dynamic Bass System8) Вычислительная техника: Duplex Bus Selector, debug service, прямой бинарный поиск (direct binary search)9) Нефть: deconvolution before stack, down broadcast satellite, Исходные данные для проектирования( на стадии базового проекта) (Design Basis Specification)10) Космонавтика: direct broadcasting by satellite11) Геофизика: деконволюция до суммирования12) Фирменный знак: Development Bank Of Singapore13) Образование: Dream Believe And Succeed14) Сетевые технологии: database server, прямое спутниковое вещание, сервер базы данных15) Полимеры: dibutyl sebacate16) Океанография: Double Bottom Ship17) Расширение файла: Data Base Server, Direct( to home) Broadcast (satellite) System, Printer description file (MS Word - Works), Datafile (Managing Your Money - ProDas - SQL Windows)18) Высокочастотная электроника: direct-broadcast service19) Чат: Drunken Brainless Scum20) NYSE. Debt Strategies Fund, Inc.22) Клинические исследования: метод сухой капли крови, сухая капля крови, dried blood spot, dried blood spot method -
8 dbs
1) Компьютерная техника: dial back-up system2) Военный термин: Da Bomb Squad, Digitize Battle Skills, Direct Broadcast System, Division Battle Simulation, direct broadcast satellite, Data Broadcast System (also known as SCAMPI)3) Техника: Doppler beam sampling, Doppler beam sharpener, direct broadcasting system, double beam spectrophotometer4) Телекоммуникации: двуполосный5) Сокращение: Direct Broadcasting Satellite, Doppler Beam Sharpening, direct broadcast satellites, dirty books, distressed British subject, DIL-bent-SIL power package6) Физиология: Deep Brain Stimulation7) Электроника: Dynamic Bass System8) Вычислительная техника: Duplex Bus Selector, debug service, прямой бинарный поиск (direct binary search)9) Нефть: deconvolution before stack, down broadcast satellite, Исходные данные для проектирования( на стадии базового проекта) (Design Basis Specification)10) Космонавтика: direct broadcasting by satellite11) Геофизика: деконволюция до суммирования12) Фирменный знак: Development Bank Of Singapore13) Образование: Dream Believe And Succeed14) Сетевые технологии: database server, прямое спутниковое вещание, сервер базы данных15) Полимеры: dibutyl sebacate16) Океанография: Double Bottom Ship17) Расширение файла: Data Base Server, Direct( to home) Broadcast (satellite) System, Printer description file (MS Word - Works), Datafile (Managing Your Money - ProDas - SQL Windows)18) Высокочастотная электроника: direct-broadcast service19) Чат: Drunken Brainless Scum20) NYSE. Debt Strategies Fund, Inc.22) Клинические исследования: метод сухой капли крови, сухая капля крови, dried blood spot, dried blood spot method -
9 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
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реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
10 commercial
kəˈmə:ʃəl
1. прил.
1) коммерческий, торговый;
занимающийся торговлей commercial cargo ≈ коммерческий груз commercial treaty ≈ торговый договор commercial attache ≈ торговый атташе commercial business ≈ торговое предпринимательство, торговля commercial credit ≈ коммерческий кредит commercial facilities ≈ торговые предприятия commercial law ≈ торговое право commercial risk ≈ коммерческий риск commercial transaction ≈ торговая сделка commercial slot ≈ амер. рекламное время commercial traveller commercial broadcast Syn: trading
2., engaged in commerce
2) промышленный commercial deposit ≈ промышленное месторождение commercial frequency ≈ промышленная частота commercial tests ≈ промышленные испытания
3) рентабельный, прибыльный Syn: profitable
4) спец. технический commercial zinc ≈ технический цинк (в отличие от химически чистого материала) commercial paraffin ≈ технический парафин
2. сущ.
1) а) коммивояжер Syn: commercial traveller, traveller б) занимающийся торговлей, коммерцией
2) а) передача рекламы;
коммерческая радиопередача, коммерческая телепередача( оплаченная рекламодателем) б) коммерческое радио- или телевизионное вещание Syn: commercial broadcast (радиотехника) (телевидение) реклама и объявления (радиотехника) (телевидение) рекламная, коммерческая передача;
передача, оплаченная фирмой в рекламных целях (радиотехника) (телевидение) коммерческое телевидение (радиотехника) (телевидение) коммерческое радио (разговорное) коммивояжер торговый, коммерческий;
- * transaction торговая сделка;
- * treaty торговый договор;
торговое соглашение;
- * law торговое право, торговые законы;
- * court коммерческий суд;
- * correspondence коммерческая корреспонденция;
- * attache торговый атташе;
- * aviation гражданская авиация;
- * traveller коммивояжер доходный, прибыльный, выгодный;
рентабельный;
- * film коммерческий (кино) фильм;
- * broadcast радиопередача реклам и объявлений промышленного значения;
- quantities of oil промышленные запасы нефти серийный( специальное) технический;
- soda техническая сода;
- tests заводские испытания commercial разг. = commercial broadcast ~ разг. = commercial traveller ~ коммерческая передача ~ коммерческий ~ коммерческое радио ~ коммерческое телевидение ~ передача, оплаченная фирмой в рекламных целях ~ прибыльный ~ промышленного значения ~ (радио, телевид.) реклама и объявления ~ реклама и объявления ~ рекламная передача ~ рекламный ролик ~ рентабельный ~ серийный ~ торговый, коммерческий;
commercial aviation гражданская авиация ~ торговый ~ торговый, коммерческий;
commercial aviation гражданская авиация ~ broad или telecast коммерческая радиоили телепередача (оплаченная рекламодателем) commercial разг. = commercial broadcast ~ driver водитель грузового автотранспорта ~ interests торговцы, коммерсанты;
commercial law торговое право ~ interests торговцы, коммерсанты;
commercial law торговое право law: commercial ~ торговое право ~ разг. = commercial traveller ~ traveller коммивояжер;
commercial treaty торговый договор;
commercial vehicle грузовик, фургон traveller: commercial ~ коммивояжер ~ traveller коммивояжер;
commercial treaty торговый договор;
commercial vehicle грузовик, фургон treaty: commercial ~ торговый договор ~ traveller коммивояжер;
commercial treaty торговый договор;
commercial vehicle грузовик, фургон vehicle: commercial ~ автомобиль для коммерческих перевозок commercial ~ автомобиль неиндивидуального пользования fantasy ~ художественная коммерческая реклама spot ~ краткое коммерческое объявление в середине или конце программы ~ broad или telecast коммерческая радиоили телепередача (оплаченная рекламодателем) telecast: telecast передавать телевизионную программу ~ телевизионная передача;
телевизионное вещание telecasting: telecasting = telecast testimonial ~ рекомендательная рекламная передачаБольшой англо-русский и русско-английский словарь > commercial
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11 jam
I 1. transitive verb,- mm-1) (squeeze and fix between two surfaces) einklemmenjam something into something — etwas in etwas (Akk.) zwängen
2) (make immovable) blockieren; (fig.) lähmen; lahmlegenjam together — zusammenpferchen [Personen]
4) (thrust into confined space) stopfen ( into in + Akk.); stecken [Schlüssel, Münze] ( into in + Akk.)5) (block by crowding) blockieren; versperren, blockieren [Eingang]; verstopfen, blockieren [Rohr]6) (Radio) stören2. intransitive verb,- mm-1) (become tightly wedged) sich verklemmen2) (become unworkable) [Maschine:] klemmen3. noun2) (crowded mass) Stau, derbe in a jam — in der Klemme stecken (ugs.)
Phrasal Verbs:- academic.ru/88390/jam_in">jam in- jam on- jam upII nounMarmelade, die; Konfitüre, die (bes. Kaufmannsspr.)somebody wants jam on it — (fig. coll.) jemandem genügt etwas noch nicht
* * *[‹æm] I noun(a thick sticky substance made of fruit etc preserved by being boiled with sugar: raspberry jam; ( also adjective) a jam sandwich.) die Marmelade,Marmeladen-- jammyII 1. past tense, past participle - jammed; verb1) (to crowd full: The gateway was jammed with angry people.) verstopfen2) (to squeeze, press or wedge tightly or firmly: He jammed his foot in the doorway.) einklemmen4) ((of a radio station) to cause interference with (another radio station's broadcast) by sending out signals on a similar wavelength.) stören2. noun1) (a crowding together of vehicles, people etc so that movement is difficult or impossible: traffic-jams.) die Verstopfung2) (a difficult situation: I'm in a bit of a jam - I haven't got enough money to pay for this meal.) die Klemme•- jam on* * *jam1[ʤæm]as children we were always being promised \jam tomorrow als Kinder hat man uns immer leere Versprechungen gemachtjam2[ʤæm]I. nto get into [a bit of] a \jam in eine [ziemlich] dumme Situation geraten[traffic] \jam Stau mlet's have a \jam lasst uns improvisierenII. vt<- mm->1. (block)listeners \jammed the radio station's switchboard with calls sämtliche Leitungen der Sendezentrale waren durch Höreranrufe blockiertto \jam sth open etw aufdrücken [o aufstemmen2. (cram inside)he \jammed the bags into the boot of the car er stopfte die Taschen in den Kofferraummy tape is \jammed in the recorder ich habe Bandsalat famto \jam a broadcast eine Übertragung störenIII. vi<- mm->the rifle \jammed das Gewehr hatte eine Ladehemmungthe key \jammed in the lock der Schlüssel steckte im Schlüsselloch festthe door \jammed behind me and I was locked out die Tür fiel hinter mir ins Schloss und ich war ausgesperrt2. (play music) [frei] improvisieren, jammen* * *I [dZm]n (Brit)Marmelade f, Konfitüre fIIyou want jam on it too, do you? ( Brit inf ) — du kriegst wohl nie genug or den Hals voll? (inf)
1. n1) (= crowd) Gedränge nt, Gewühl nt3) (= blockage in machine, of logs etc) Stockung f, Stauung fto get oneself into a jam — ins Gedränge kommen (inf)
to get sb/oneself out of a jam — jdn/sich aus der Patsche ziehen (inf)
2. vt1) (= make stick) window, drawer etc verklemmen, verkanten; gun, brakes etc blockieren; (= wedge) (to stop rattling etc) festklemmen; (between two things) einklemmento jam a door open/shut — eine Tür festklemmen(, so dass sie auf/zu bleibt)
be careful not to jam the lock — pass auf, dass sich das Schloss nicht verklemmt
it's jammed — es klemmt
he got his finger jammed or he jammed his finger in the door — er hat sich (dat) den Finger in der Tür eingeklemmt
2) (= cram, squeeze) (into in +acc) things stopfen, hineinzwängen, quetschen; people quetschen, pferchento be jammed together (things) — zusammengezwängt sein; (people) zusammengedrängt sein; (in train etc also)
why jam all the facts into one article? — warum zwängen or quetschen (inf) Sie alle Fakten in einen Artikel?
spectators jammed the stadium — das Stadion war mit Zuschauern vollgestopft
the switchboard has been jammed all day — sämtliche Leitungen der Telefonzentrale waren den ganzen Tag blockiert
4)(= move suddenly)
to jam one's foot on the brake — eine Vollbremsung machen, auf die Bremse steigen (inf) or latschen (inf)he jammed his hands into his pockets — er steckte die Hände fest in die Taschen
See:→ also jam on5) (RAD) station, broadcast stören3. vi1)the key jammed in the lock — der Schlüssel blieb im Schloss stecken
* * *jam1 [dʒæm]A v/tinto in akk):jam in hineinpressen etc;jam together zusammenpressen etc2. (ein)klemmen, (-)quetschen:he jammed his finger ( oder got his finger jammed) in the door er quetschte sich den Finger in der Tür, er brachte den Finger in die Tür;the ship was jammed in the ice das Schiff saß im Eis festinto in akk;B v/ijam in sich hineindrängen etcb) TECH etc klemmen, verklemmt seinc) Ladehemmung haben (Gewehr etc)3. Jazz:a) frei improvisierenb) an einer Jamsession teilnehmenC s1. Gedränge n, Gewühl n2. Verstopfung f:3. a) TECH etc Verklemmung f, Blockierung fb) Ladehemmung f4. umg Klemme f:jam2 [dʒæm]A s Marmelade f:B v/t1. zu Marmelade verarbeiten, Marmelade machen aus2. mit Marmelade bestreichen:jammed bread Marmelade(n)brot n* * *I 1. transitive verb,- mm-1) (squeeze and fix between two surfaces) einklemmenjam something into something — etwas in etwas (Akk.) zwängen
2) (make immovable) blockieren; (fig.) lähmen; lahmlegen3) (squeeze together in compact mass) stopfen ( into in + Akk.)jam together — zusammenpferchen [Personen]
4) (thrust into confined space) stopfen ( into in + Akk.); stecken [Schlüssel, Münze] ( into in + Akk.)5) (block by crowding) blockieren; versperren, blockieren [Eingang]; verstopfen, blockieren [Rohr]6) (Radio) stören2. intransitive verb,- mm-1) (become tightly wedged) sich verklemmen2) (become unworkable) [Maschine:] klemmen3. noun1) (crush, stoppage) Blockierung, die; Klemmen, das2) (crowded mass) Stau, derbe in a jam — in der Klemme stecken (ugs.)
Phrasal Verbs:- jam in- jam on- jam upII nounMarmelade, die; Konfitüre, die (bes. Kaufmannsspr.)somebody wants jam on it — (fig. coll.) jemandem genügt etwas noch nicht
* * *n.Konfitüre f.Marmelade -n f. -
12 net
(радио)сеть ( связи) ; сетка; маскировочное покрытие [сеть]; сетевое заграждение; входить в сеть ( связи) ; ставить сетевые заграждения; см. тж. circuit, networkfixer. net — сеть радиопеленгаторных станций
naval gunfire air/ground spot(ting) control net — сеть (связи) управления огнем корабельной артиллерии посредством воздушных и наземных корректировщиков
— alerting net— deembarkation net— dry net— free net— HQ net— logistical net— OP net— radio teletypewriter net— spot report net— wet net -
13 DBSC
1) Компьютерная техника: Direct Broadcast Satellite Association, Direct Broadcast Satellite Corporation2) Техника: digital block slave clock3) Вычислительная техника: Dynamic Beam Spot Control (Eizo) -
14 advertising
1. n рек., марк. рекламування; реклама; 2. рекламна діяльність; 3. рекламне оголошення; a рекламний1. оплачене ідентифікованим спонсором поширення через ЗМІ інформації про товари, продукцію (product), послуги (service¹), ідеї, марки (brand), яка спрямована на цільову аудиторію (target audience) і покликана стимулювати попит на ці товари, послуги тощо; ♦ рекламування як один із компонентів маркетингу (marketing communication) поділяють на два основні види: рекламування для створення популярності організації (institutional advertising) і рекламування продукції (product advertising); 2. комерційна діяльність зі створення, розповсюдження та продажу реклами (advertisement); 3. рекламне оголошення (advertisement)═════════■═════════above-the-line advertising реклама з агентською знижкою; accessory advertising допоміжна реклама; advance advertising попередня реклама; adversary advertising реклама, що протидіє; advocacy advertising рекламно-пропагандистська кампанія; airline advertising реклама авіакомпанії; aisle advertising реклама у проході між полицями в крамниці; annoying advertising подразлива реклама; audiovisual advertising аудіовізуальна реклама; auditory advertising акустична реклама • звукова реклама; auxiliary advertising допоміжна реклама; bait advertising спокуслива реклама; bait and switch advertising реклама із мерехтливою принадою; bank advertising банківська реклама; bargain-basement advertising реклама, яка пропонує товар за низькими цінами; below-the-line advertising рекламні замовлення, які не дають агентської знижки; beverage advertising реклама напоїв; billboard advertising щитова реклама; block advertising блокова реклама; borax advertising настирлива реклама; brand advertising рекламування марки • рекламування торговельної марки; brand image advertising реклама товарної марки; brand name advertising реклама торгової назви фірмової марки; broadcast advertising рекламування засобами радіо; burst advertising короткострокове раптове рекламування; business-to-business (B-B) advertising реклама для підприємств; cable advertising реклама на кабельному телебаченні; cause-and-issue advertising проблемна реклама • реклама, яка спрямована на суспільні проблеми; cinema advertising кінореклама; classified advertising реклама, згрупована у рубрики; commercial advertising торговельна реклама • комерційна реклама; commodity advertising рекламування товару; comparative advertising реклама, розрахована на дискредитацію товару конкурента; comparison advertising порівняльне рекламування; competitive advertising конкурентне рекламування; concept advertising реклама задуму • реклама ідеї; consumer advertising рекламування споживчих товарів • споживча реклама; contemporary advertising сучасна реклама; controversial advertising суперечлива реклама • дискусійна реклама; cooperative advertising спільне рекламування; corporate advertising рекламування організації • рекламування для створення популярності організації; corrective advertising реклама, яка виправляє помилкову інформацію або помилкове враження; coupon advertising купонна реклама; creative advertising творча реклама; crossruff advertising колективна реклама; current advertising поточне рекламування; deceptive advertising облудна реклама • реклама неякісних товарів • неправдива реклама; demonstration advertising наочна реклама • переконлива реклама; denigratory advertising ганебна реклама конкурентів • ганебна реклама; direct advertising пряме рекламування; direct-mail advertising пряма поштова реклама; directory advertising рекламні оголошення в довідниках; direct response advertising пряма поштова реклама; display advertising вітринно-виставкове рекламування; domestic advertising рекламування місцевих товарів; effective advertising ефективна реклама; endorsement advertising рекламування з підтримкою; entertaining advertising розважальна реклама; ethical advertising етичне рекламування; existing advertising поточна реклама; expensive advertising дорога реклама; eye-catching advertising яскрава реклама; factual advertising реклама, яка обґрунтована фактами; false advertising облудна реклама • неправдива реклама; fashion advertising реклама моди; film advertising кінореклама • реклама з допомогою кінофільмів; financial advertising фінансове рекламування; flexform advertising реклама довільної форми; follow-up advertising повторна реклама; food advertising реклама харчових продуктів; foreign advertising закордонна реклама; fraudulent advertising шахрайська реклама; free advertising безплатна реклама; front-page advertising реклама на титульній сторонці; general advertising реклама на широку публіку; generic advertising рекламування групи товарів; global advertising всесвітня реклама; government advertising реклама від імені урядових органів • урядова реклама; grocery advertising реклама бакалійно-гастрономічних товарів; graphic advertising графічне рекламування; group advertising групова реклама; hard-sell advertising наполегливе рекламування • агресивне рекламування; heavy advertising інтенсивна реклама; high-pressure advertising настійне рекламування • агресивне рекламування; house advertising власне рекламування фірми • внутрішньофірмове рекламування; hype-type advertising гучне рекламування; image advertising рекламування образу • рекламування іміджу; impact advertising спонукальна реклама; indirect advertising непряме рекламування; indirect-action advertising реклама непрямого впливу; industrial advertising промислове рекламування; inferior advertising неякісне рекламування; information advertising реклама, насичена інформацією • інформаційна реклама; in-house advertising власне рекламування фірми • внутрішньофірмове рекламування; initial advertising початкова реклама; innovative advertising новаторське рекламування; institutional advertising рекламування організації • рекламування для популяризації організації; international advertising міжнародне рекламування; interstate advertising рекламування для міжштатного розповсюдження; introductory advertising вступна реклама; investor-solicitation advertising рекламування для зацікавлення вкладників; issue advertising реклама, яка висвітлює суспільні проблеми; journal advertising рекламування в спеціалізованих виданнях • рекламування в журналах; keyed advertising шифроване рекламне оголошення; large-scale advertising великомасштабне рекламування; launch advertising упроваджувальна реклама • реклама впровадження товару • реклама, що оголошує про випуск нового товару; legal advertising правове рекламування; litter-bin advertising рекламування на сміттєвих урнах; local advertising місцеве рекламування; long-term advertising довгострокове рекламування; low-pressure advertising ненав'язливе рекламування; mail-order advertising рекламування торгівлі «товари поштою» • реклама, передана поштою; magazine advertising журнальне рекламування • рекламування в журналах; mail advertising рекламування поштою • реклама, передана поштою; mass advertising масове рекламування • реклама масового охоплення; mass media advertising рекламування в засобах масової інформації; misleading advertising оманливе рекламування • неправдиве рекламування; mobile advertising реклама на транспортних засобах; multimedia advertising рекламування, що користується кількома засобами масової інформації; multinational advertising багатонаціональна реклама; name advertising реклама назви • реклама-назва; national advertising національне рекламування; natural break advertising рекламування в перервах між програмами; newspaper advertising газетна реклама; novelty advertising рекламування новинок; objective advertising об'єктивне рекламування; offbeat advertising нешаблонне рекламування • оригінальне рекламування; off-season advertising рекламування в міжсезонні • позасезонне рекламування; on-target advertising цілеспрямоване рекламування; opinion advertising експертна реклама; oral advertising усне рекламування; outdoor advertising вулична реклама; out-of-home advertising надвірне рекламування; package advertising реклама на упаковці; packaged-goods advertising рекламування фасованих товарів; persuasive advertising переконливе рекламування; point-of-purchase advertising рекламування на місці продажу-купівлі; point-of-sale advertising рекламування на місці продажу-купівлі; political advertising політична реклама; position media advertising вуличне рекламування; postal advertising поштове рекламування; postcard advertising реклама на поштових картках; poster advertising плакатне рекламування • реклама за допомогою плакатів; postmark advertising реклама на поштовому штампі; premium advertising високоякісна реклама; prestige advertising престижне рекламування; price advertising реклама цін; primary advertising основне рекламування; print advertising друковане рекламування; private sector advertising рекламування приватного сектору; problem-solution advertising рекламування щодо розв'язання проблем; producer advertising реклама від імені виробників; product advertising рекламування продуктів; product-centred advertising реклама, яка робить наголос на товарі; product-comparison advertising реклама на основі порівняння товарів; professional advertising професійне рекламування; promotional advertising заохочувальне рекламування • реклама, що заохочує попит; radio advertising радіорекламування; recruitment advertising реклама вакансій; regional advertising районне рекламування • регіональне рекламування; regular advertising систематичне рекламування; reinforcement advertising підсилювальне рекламування; repeat advertising повторне рекламування; retail advertising рекламування роздрібної торгівлі; sales advertising рекламування для збуту; screen advertising екранне рекламування; seasonal advertising сезонне рекламування; selective advertising добірна реклама; semi-display advertising тематичне вітринно-виставкове рекламування; short-term advertising короткострокове рекламування; show-window advertising вітринне рекламування; sky advertising повітряне рекламування; soft-sell advertising ненастійне рекламування; space advertising ілюстративно-зображальне рекламування • зображальне рекламування; split-run advertising рекламування з розбиттям тиражу; spot advertising рекламування у вставці; still-life advertising натюрмортне рекламування; store advertising реклама крамниці; strategic advertising стратегічне рекламування; subliminal advertising рекламування, спрямоване на підсвідомість; successful advertising успішне рекламування; superior advertising реклама вищої якості; tactical advertising тактичне рекламування; target advertising цілеспрямоване рекламування; teaser advertising подразливе рекламування; tie-in advertising супровідна реклама; tombstone advertising коротке рекламне оголошення інформаційного характеру; trade advertising торгова реклама • рекламне оголошення в торговельному виданні; trademark advertising реклама торговельного знака; traditional advertising традиційне рекламування; transit advertising реклама на транспорті; truthful advertising правдива реклама; unacceptable advertising неприпустима реклама; unfair advertising несумлінне рекламування; untruthful advertising неправдива реклама; vertical cooperative advertising вертикальна спільна реклама; viewpoint advertising рекламування точки зору; visual advertising зорова реклама; vocational advertising реклама, розрахована на професіоналів; word-of-mouth advertising реклама, яка твориться споживачами • реклама з уст в уста; written advertising письмове рекламування; year-round advertising цілорічне рекламування; yellow-pages advertising; zero-based advertising реклама з нуля═════════□═════════advertising account рахунок за рекламу; advertising activities рекламна діяльність; advertising agency рекламне агентство; advertising agency network мережа рекламних агентств; advertising agent рекламний агент; advertising aids рекламні матеріали; advertising allowance знижка для компенсації витрат на рекламування; advertising and publicity реклама і пропаганда • реклама і популяризація; advertising appeal привабливість реклами • рекламна концепція; advertising budget кошторис на рекламування; advertising campaign рекламна кампанія; advertising consultant порадник з рекламування • консультант з рекламування; advertising contract рекламний контракт; advertising copy рекламний текст; advertising costs витрати на рекламу; advertising department рекламний відділ; advertising director директор рекламного підприємства; advertising effect вплив реклами; advertising effectiveness ефективність реклами; advertising effort рекламна діяльність; advertising expenses витрати на рекламу; advertising expert спеціаліст з реклами; advertising exposure рекламний контакт; advertising film рекламний фільм; advertising industry рекламна галузь; advertising literature рекламне видання • рекламні проспекти; advertising malpractice зловживання в галузі реклами; advertising manager керівник рекламного агентства; advertising material рекламний матеріал; advertising media засоби рекламування; advertising medium засіб рекламування; advertising price рекламна ціна; advertising profit прибуток з рекламування; advertising rate рекламна ставка; advertising registers рекламні довідники; advertising research дослідження у галузі рекламування; advertising revenue дохід з рекламування; advertising slogan рекламний слоган; advertising space місце на рекламу; advertising spot рекламна вставка на телебаченні або радіомовленні; advertising standards норми рекламування • стандарти рекламування; advertising standards authority орган стандартизації в галузі реклами; advertising value вартість реклами; advertising weight ефект реклами; to arrange advertising організувати рекламу; to do the advertising виготовляти/виготовити рекламу; to finance advertising фінансувати рекламуadvertising¹ ‡ A. four principles of marketing (386)пр. publicity▹▹ promotion¹* * *розміщення оголошень; розміщення реклами; рекламування -
15 system
система; комплекс; средство; способ; метод; сеть (напр. дорог) ;aiming-navigation system (analog, digital) — прицельно-навигационная система (аналоговая, цифровая)
air observation, acquisition and fire control system — (бортовая) система воздушной разведки, засечки целей и управления огнем
air support aircraft ECM (equipment) system — (бортовая) система РЭП для самолетов авиационной поддержки
airborne (ground) target acquisition and illumination laser system — ав. бортовая лазерная система обнаружения и подсветки (наземных) целей
airborne (ground) targeting and laser designator system — ав. бортовая лазерная система обнаружения и целеуказания (наземных целей)
airborne laser illumination, ranging and tracking system — ав. бортовая система лазерной подсветки, определения дальности и сопровождения цели
artillery (nuclear) delivery system — артиллерийская система доставки (ядерного) боеприпаса (к цели)
C2 system — система оперативного управления; система руководства и управления
C3 system — система руководства, управления и связи; система оперативного управления и связи
channel and message switching (automatic) communications system — АСС с коммутацией каналов и сообщений
country-fair type rotation system (of instruction) — метод одновременного обучения [опроса] нескольких учебных групп (переходящих от одного объекта изучения к другому)
dual-capable (conventional/nuclear) weapon delivery system — система доставки (обычного или ядерного) боеприпаса к цели
electromagnetic emitters identification, location and suppression system — система обнаружения, опознавания и подавления источников электромагнитных излучений [излучающих РЭС]
field antimissile (missile) system — полевой [войсковой] ПРК
fire-on-the-move (air defense) gun system — подвижный зенитный артиллерийский комплекс для стрельбы в движении [на ходу]
fluidic (missile) control system — ркт. гидравлическая [струйная] система управления полетом
forward (area) air defense system — система ПВО передового района; ЗРК для войсковой ПВО передового района
graduated (availability) operational readiness system — Бр. система поэтапной боевой готовности (частей и соединений)
high-resolution satellite IR detection, tracking and targeting system — спутниковая система с ИК аппаратурой высокой разрешающей способности для обнаружения, сопровождения целей и наведения средств поражения
ICBM (alarm and) early warning satellite system — спутниковая система обнаружения пусков МБР и раннего предупреждения (средств ПРО)
information storage, tracking and retrieval system — система накопления, хранения и поиска информации
instantaneous grenade launcher (armored vehicle) smoke system — гранатомет (БМ) для быстрой постановки дымовой завесы
Precision Location [Locator] (and) Strike system — высокоточная система обеспечения обнаружения и поражения целей; высокоточный разведывательно-ударный комплекс
rapid deceleration (parachute) delivery system — парашютная система выброски грузов с быстрым торможением
real time, high-resolution reconnaissance satellite system — спутниковая разведывательная система с высокой разрешающей способностью аппаратуры и передачей информации в реальном масштабе времени
received signal-oriented (output) jamming signal power-adjusting ECM system — система РЭП с автоматическим регулированием уровня помех в зависимости от мощности принимаемого сигнала
sea-based nuclear (weapon) delivery system — система морского базирования доставки ядерного боеприпаса к цели
small surface-to-air ship self-defense (missile) system — ЗРК ближнего действия для самообороны корабля
Status Control, Alerting and Reporting system — система оповещения, контроля и уточнения состояния [боевой готовности] сил и средств
surface missile (weapon) system — наземный [корабельный] РК
target acquisition, rapid designation and precise aiming system — комплекс аппаратуры обнаружения цели, быстрого целеуказания и точного прицеливания
— ABM defense system— antimissile missile system— central weapon system— countersurprise military system— laser surveying system— tank weapon system— vertical launching system— weapons system -
16 announcement
1. n объявление, анонс, извещение; сообщение2. n доклад3. n карточка, бланкСинонимический ряд:1. broadcast (noun) advertisement; annunciation; broadcast; declaration; edict; manifesto; notice; proclamation; promulgation; pronouncement; pronunciamento; publication2. communication (noun) broadcasting; communication; expression of news; message; speech; statement3. printed matter (noun) brochure; circular; fourth-class mail; handbill; leaflet; pamphlet; poster; printed matter; prospectus -
17 pick
A n1 ( tool) gen pioche f, pic m ; (of miner, geologist) pic m ; ( of climber) piolet m ; ( of mason) smille f ; to dig with a pick creuser à la pioche ;2 ( choice) choix m ; to have one's pick of avoir le choix parmi ; to take one's pick faire son choix (of parmi) ; take your pick choisis ; to get first pick choisir le/la premier/-ière, être le/la premier/-ière à choisir ;3 ( best) meilleur/-e m/f ; the pick of the crop ( fruit) les meilleurs fruits ; the pick of this month's new films les meilleurs films sortis ce mois-ci ; the pick of the bunch le/la etc meilleur/-e etc du lot.B vtr1 (choose, select) gen choisir (from parmi) ; Sport sélectionner [player] (from parmi) ; former [team] ; ‘pick a card, any card’ ‘choisis une carte, n'importe laquelle’ ; to be picked for England/for the team être sélectionné pour représenter l'Angleterre/pour faire partie de l'équipe ; you picked the right person/a good time to do it tu as choisi la personne qu'il fallait/le bon moment pour faire cela ; you picked the wrong man ou person tu as choisi la mauvaise personne ; he certainly knows how to pick them! il sait les choisir! also iron ; to pick a fight ( physically) chercher à se bagarrer ○ (with avec) ; to pick a fight ou a quarrel chercher querelle (with à) ;2 to pick one's way through avancer avec précaution parmi [rubble, litter] ; to pick one's way down prendre des précautions pour descendre [mountain, slope] ;3 (pluck, gather) cueillir [fruit, flowers] ;4 ( poke at) gratter [spot, scab, skin] ; to pick sth from ou off sth enlever qch de qch ; to pick one's nose mettre les doigts dans son nez ; to pick one's teeth se curer or se nettoyer les dents ; to pick a hole in one's sweater faire un trou dans son pull-over à force de tirer les mailles ; to pick a lock crocheter une serrure ; to pick sb's pocket faire les poches de qn.C vi1 ( choose) choisir ; you can afford to pick and choose tu peux te permettre de faire les difficiles or de faire la fine bouche (among, between pour choisir parmi) ;■ pick at:▶ pick at [sth]1 [person] manger [qch] du bout des dents [food] ; gratter, tripoter ○ [spot, scab] ; tripoter ○ [fabric, knot] ;2 [bird] picorer [crumbs] ;■ pick off:▶ pick [sb] off, pick off [sb] ( kill) abattre ; he picked them off one by one il les visait soigneusement et les abattait un à un ; lions pick off any stragglers les lions se jettent sur les traînards ;▶ pick [sth] off, pick off [sth] enlever [qch] ;▶ pick [sth] off sth cueillir [qch] sur qch [apple, cherry] ; to pick sth off the floor prendre qch qui était par terre ; to pick sth off the top of a cake retirer qch qui était sur un gâteau.■ pick on:▶ pick on [sb] (harass, single out) harceler ; stop picking on me! arrête de me harceler comme ça, fiche-moi la paix! ○ ; pick on someone your own size! ne t'attaque pas à quelqu'un de plus faible que toi.■ pick out:▶ pick [sb/sth] out, pick out [sb/sth]1 ( select) gen choisir ; ( single out) repérer ; to be picked out from the group être remarqué dans le groupe ; to pick out three winners sélectionner trois gagnants (from parmi) ;2 (make out, distinguish) distinguer [object, landmark] ; saisir, comprendre [words] ; reconnaître [person in photo, suspect] ; repérer [person in crowd] ; to pick out the theme in a variation reconnaître le thème dans une variation ;3 ( highlight) [person, artist] mettre en valeur [title, letter] ; [torch, beam] révéler [form, object] ; to be picked out in red être mis en valeur en rouge ;4 to pick out a tune (on the piano) retrouver un air (au piano).■ pick over:▶ pick [sth] over, pick over [sth]1 lit trier [articles, lentils, raisins] ;2 fig analyser [film, book].■ pick up:▶ pick up1 ( improve) [trade, market, business] reprendre ; [weather, performance, health] s'améliorer ; [ill person] se rétablir ; things have picked up slightly ça commence à aller mieux ;2 ( resume) reprendre ; to pick up (from) where one left off reprendre là où on s'est arrêté ;▶ pick [sb/sth] up, pick up [sb/sth]1 (lift, take hold of) ( to tidy) ramasser [object, litter, toys, clothes] ; ( to examine) prendre ; ( after fall) relever [person, child] ; ( for cuddle) prendre [qn] dans ses bras [person, child] ; to pick sth up in ou with one's left hand prendre qch de sa main gauche ; to pick up the telephone décrocher le téléphone ; the wave picked up the boat la vague a soulevé le bateau ; to pick up the bill ou tab ○ régler l'addition, casquer ○ ;2 ( collect) prendre [passenger, cargo, hitcher] ; (passer) prendre [dry-cleaning, ticket, keys] ; aller chercher [person from airport, station] ; could you pick me up? est-ce que tu peux venir me chercher? ;▶ pick [sth] up, pick up [sth]1 ( buy) prendre, acheter [milk, bread, newspaper] ; dénicher [bargain, find] ; could you pick up some milk on the way home? peux-tu prendre du lait en rentrant à la maison? ;2 (learn, acquire) apprendre [language] ; prendre [habit, accent] ; développer [skill] ; where did he pick up those manners? où a-t-il pris or attrapé ces manières? ; I'm hoping to pick up some tips j'espère obtenir quelques tuyaux ; it's not difficult, you'll soon pick it up ce n'est pas difficile, tu t'y mettras vite ;3 ( catch) attraper [illness, cold, infection] ;4 (notice, register) [person] repérer [mistake, error] ; [person, machine] détecter [defect] ;5 ( detect) [person, animal] trouver [trail, scent] ; [searchlight, radar] détecter la présence de [aircraft, person, object] ; Radio, Telecom capter [signal, broadcast] ;6 (gain, earn) gagner [point, size] ; acquérir [reputation] ; to pick up speed prendre de la vitesse ;7 ( resume) reprendre [conversation, career] ; you'll soon pick up your French again ton français te reviendra vite ; to pick up the pieces (of one's life) recoller les morceaux ;▶ pick [sb] up, pick up [sb]4 ( find fault with) faire des remarques à [person] (on sur) ; they'll pick you up for being improperly dressed ils vont te faire remarquer que tu n'es pas vêtu correctement ; -
18 commercial
[kəˈmə:ʃəl]commercial разг. = commercial broadcast commercial разг. = commercial traveller commercial коммерческая передача commercial коммерческий commercial коммерческое радио commercial коммерческое телевидение commercial передача, оплаченная фирмой в рекламных целях commercial прибыльный commercial промышленного значения commercial (радио, телевид.) реклама и объявления commercial реклама и объявления commercial рекламная передача commercial рекламный ролик commercial рентабельный commercial серийный commercial торговый, коммерческий; commercial aviation гражданская авиация commercial торговый commercial торговый, коммерческий; commercial aviation гражданская авиация commercial broad или telecast коммерческая радиоили телепередача (оплаченная рекламодателем) commercial разг. = commercial broadcast commercial driver водитель грузового автотранспорта commercial interests торговцы, коммерсанты; commercial law торговое право commercial interests торговцы, коммерсанты; commercial law торговое право law: commercial commercial торговое право commercial разг. = commercial traveller commercial traveller коммивояжер; commercial treaty торговый договор; commercial vehicle грузовик, фургон traveller: commercial commercial коммивояжер commercial traveller коммивояжер; commercial treaty торговый договор; commercial vehicle грузовик, фургон treaty: commercial commercial торговый договор commercial traveller коммивояжер; commercial treaty торговый договор; commercial vehicle грузовик, фургон vehicle: commercial commercial автомобиль для коммерческих перевозок commercial commercial автомобиль неиндивидуального пользования fantasy commercial художественная коммерческая реклама spot commercial краткое коммерческое объявление в середине или конце программы commercial broad или telecast коммерческая радиоили телепередача (оплаченная рекламодателем) telecast: telecast передавать телевизионную программу commercial телевизионная передача; телевизионное вещание telecasting: telecasting = telecast testimonial commercial рекомендательная рекламная передача -
19 frequency
1) частота2) повторяемость; частота повторения; периодичность•-
absolute cumulative frequency
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absolute frequency
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acoustic frequency
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actual frequency
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adjacent frequency
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adjustment frequency
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air distress frequency
- air-ground radio frequency -
alias frequency
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allocated frequency
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alternate frequency
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angular frequency
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antiresonance frequency
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assigned frequency
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audio frequency
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authorized frequency
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base cutoff frequency
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base frequency
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basic frequency
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basic repetition frequency
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beat frequency
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bending frequency
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bias frequency
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boundary frequency
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break frequency
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broadcast frequency
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burst frequency
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calibrating frequency
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call-back frequency
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calling frequency
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carrier frequency
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catenary frequency
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center frequency
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channel frequency
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characteristic frequency
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chopping frequency
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chroma subcarrier frequency
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circular frequency
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clock frequency
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collision frequency
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color subcarrier frequency
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color-frame frequency
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color-fusion frequency
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color-picture frequency
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combination frequencys
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commercial frequency
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complex frequency
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component frequency
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corner frequency
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count frequency
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critical frequency
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crossover frequency
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crystal frequency
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culprit frequency
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cutoff frequency
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cyclic frequency
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cyclotron frequency
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damped frequency
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damped natural frequency
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damped vibration frequency
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day frequency
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dedicated frequency
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departure frequency
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difference frequency
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discharge oscillatory frequency
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dispersion frequency
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distress frequency
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dominant frequency
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Doppler-beat frequency
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Doppler frequency
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downlink frequency
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driving frequency
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en-route frequency
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erase frequency
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excitation frequency
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extinction frequency
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extremely high frequency
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extremely low frequency
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ferromagnetic-resonance frequency
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field-repetition frequency
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field frequency
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fixed frequency
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flicker frequency
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flood frequency
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flow frequency
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folding frequency
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forcing frequency
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frame-repetition frequency
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frame frequency
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free-running frequency
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free frequency
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frequency of discharges
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frequency of irrigation
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frequency of maximum admittance
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frequency of maximum impedance
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frequency of maximum transmission
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frequency of operation
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frequency of recalibration
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fundamental frequency
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fusion frequency
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gear-meshing frequency
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gliding frequency
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graded-base cutoff frequency
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harmonic frequency
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high frequency
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highest probable frequency
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horizontal frequency
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horizontal-repetition frequency
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horizontal-sweep frequency
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idler frequency
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image frequency
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impulse frequency
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infralow frequency
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infrasonic frequency
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input frequency
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instantaneous frequency
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intended frequency
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intercarrier frequency
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intermediate frequency
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ionization frequency
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jammed frequency
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jitter frequency
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jump frequency
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knee frequency
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laser radiation frequency
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limiting frequency
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line frequency
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line-locked frequency
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line-scanning frequency
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load resonance frequency
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load resultant frequency
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locking frequency
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loop unity gain frequency
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low frequency
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lower cutoff frequency
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lowest observed frequency
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lowest usable frequency
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lubrication frequency
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main resonance frequency
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mains frequency
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master clock frequency
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master frequency
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maximum observed frequency
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maximum usable frequency
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microwave frequency
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midband frequency
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mode frequency
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modulation frequency
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multiple frequency
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mutation frequency
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natural frequency
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notch frequency
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note frequency
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Nyquist frequency
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off frequency
-
offset frequency
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operating frequency
-
oscillating frequency
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output frequency
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parallel resonance frequency
-
penetration frequency
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picture frequency
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picture-carrier frequency
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pilot frequency
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plasma frequency
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power-line frequency
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power frequency
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preset frequency
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projection frequency
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pull-in frequency
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pull-out frequency
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pulse-repetition frequency
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pumping frequency
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pump frequency
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pushing frequency
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quasi-resonance frequency
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quenched frequency
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quench frequency
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quiescent frequency
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radian frequency
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radio frequency
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ramp frequency
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rated frequency
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recombination frequency
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reference frequency
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repetition frequency
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resonance frequency
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resonator frequency
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rest frequency
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ring frequency
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ringing frequency
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ripple frequency
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rotational frequency
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rotation frequency
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sampling frequency
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scanning frequency
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scan frequency
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scanning-line frequency
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scan-line frequency
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secondary frequency
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self-neutralization frequency
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series resonance frequency
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side frequency
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signal frequency
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sliding frequency
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slip frequency
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slot ripple frequency
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sonic frequency
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sound carrier frequency
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sound frequency
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source frequency
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space frequency
-
specified frequency
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spot frequency
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standard frequency
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steady-state frequency
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stream frequency
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subcarrier frequency
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subharmonic frequency
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subNyquist frequency
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subsonic frequency
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subsynchronous frequency
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subtelephone frequency
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superhigh frequency
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super-Nyquist frequency
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super-telephone frequency
-
supply frequency
-
sweep frequency
-
switching frequency
-
synchronizing frequency
-
synchronous frequency
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system frequency
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test frequency
-
threshold frequency
-
timing frequency
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torsional frequency
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transition frequency
-
troublesome resonant frequency
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turnover frequency
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ultrahigh frequency
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ultralow frequency
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ultrasonic frequency
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unassigned frequency
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undamped frequency
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unused frequency
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unwanted frequency
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usage frequency
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vertical frequency
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vertical-repetition frequency
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vertical-sweep frequency
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very high frequency
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very low frequency
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vibrational frequency
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vibration frequency
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video frequency
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vision frequency
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visual frequency
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visual-fusion frequency
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voice frequency
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waveguide cutoff frequency
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window frequency
-
wobble frequency -
20 jamming
1) затор; заедание; заклинивание; защемление2) зажим(ание)3) создание (постановка) (преднамеренных) помех; радиоэлектронное подавление•-
back jamming
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accidental jamming
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active radio jamming
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active jamming
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barrage jamming
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broadcast jamming
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chaff jamming
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communication jamming
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confusion jamming
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emergency exit jamming
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frequency-modulation jamming
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full-band jamming
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guidance jamming
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jamming of drill string in a keyseat
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main-lobe jamming
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modulated jamming
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multiple frequency jamming
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narrow-band jamming
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noise jamming
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passive jamming
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pulsed jamming
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radar jamming
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radio jamming
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repeat-back jamming
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repeat jamming
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smart jamming
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spot jamming
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type bar jamming
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window jamming
- 1
- 2
См. также в других словарях:
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spot — {{11}}spot (n.) c.1200, moral stain, probably from O.E. splott a spot, blot, patch (of land) infl. by M.Du. spotte spot, speck. Other cognates are E.Fris. spot speck, N.Fris. spot speck, piece of ground, O.N. spotti small piece. It is likely that … Etymology dictionary
spot — Usually refers to a cash market price for a physical commodity that is available for immediate delivery. Chicago Board of Trade glossary The market in which commodities are available for immediate delivery. It also refers to the cash market price … Financial and business terms
Spot network substation — In electricity distribution networks, spot network substations are used in interconnected distribution networks. They have the secondary network (also called a grid network) with all supply transformers bussed together on the secondary side at… … Wikipedia